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Sustainable Packaging

Packaging plays a critical role in maintaining the quality, safety and integrity of our products throughout the value chain. It also delivers important information to patients and consumers about product composition and guidance for proper use. All our product packaging must comply with local packaging regulations in all countries where they are manufactured and sold. In addition, we continuously explore opportunities to reduce environmental impacts of our packaging by focusing on the following:

  • Reducing material use by decreasing packaging size, weight or thickness;
  • Using packaging materials with recycled content;
  • Designing for recyclability by selecting materials that are already widely recycled;
  • Purchasing responsibly sourced packaging materials;
  • Influencing recycling rates by raising consumer and customer awareness.
2020 Goal Progress
On Track
Continued recycling-related partnerships to advance development of recycling infrastructure in Brazil, India and Vietnam.
A selection of our sustainable packaging initiatives and partnerships:

• We are a founding partner of the Closed Loop Fund, a U.S. social impact fund that invests in scaling recycling infrastructure and sustainable manufacturing technologies to advance circular economy.

CARE TO RECYCLE is our branded initiative encouraging consumers to recycle their personal care products through educational campaigns.

• We are a founding partner of The Healthcare Plastics Recycling Council, an initiative helping the healthcare industry support recyclability of plastics in clinical settings.

• We participate in Plastic Tube Recycling Collaborative as one of the few consumer companies funding efforts to advance recycling solutions for plastic tubes in North America.

• As a member of Inclusive Waste Recycling Consortium, we are promoting scalable “value from waste” programs that help recycling cooperatives in Brazil and India to improve their operational processes develop a stronger social infrastructure, and create a sustainable market for their materials. 

Committing to the New Plastics Economy

In 2018, Johnson & Johnson Consumer Inc. became a signatory to the New Plastics Economy Global Commitment, thereby committing to use more recycled materials in packaging, reduce reliance on single-use packages, and ensure that 100% of plastic packaging be reusable, recyclable or compostable via design, partnerships, and investments by the year 2025. The New Plastics Economy Global Commitment, led by the Ellen MacArthur Foundation, in collaboration with UN Environment, unites businesses, governments, and other organizations behind a common vision, and works to address plastic waste and pollution at its source. Signatories include companies representing 20% of all plastic packaging produced globally, as well as governments, NGOs, universities, industry associations and investors.

Helping consumers recycle

We believe consumers play a vital role in helping to close the cycle of care for our planet. That’s why we created and maintain a website – http://caretorecycle.com – featuring tips, videos and how-to’s on best ways to involve families in recycling personal care products and reducing waste.

As Johnson & Johnson Consumer Inc., we also took a step to help consumers recycle by joining the growing list of companies adopting the How2Recycle label, a recycling label that is standardized across all packaging types in North America. We began rolling out this label on our JOHNSON'S Baby packaging and continue to include it on new bottle and carton packaging, providing instructions that help people properly dispose and recycle our products.

We are thrilled that Johnson & Johnson Consumer Inc. is joining the movement of hundreds of brands embracing standardized recycling labeling with How2Recycle. By telling people exactly how to recycle their packaging, Johnson & Johnson is empowering parents to take proper action while making their lives easier.
Kelly Cramer, Lead of How2Recycle at the Sustainable Packaging Coalition

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